Make People Feel Good and You’ll Always Have an Audience

To be influential on real estate, you have to consider engagement as one of your main goals. When people look at social media feeds, they are looking for content that entertains them or makes them laugh. Whether it’s a YouTube video or an Instagram photo, social media users want to make sure what they’re watching is making them feel good.

In social media today, you have YouTube channels, Instagrammers, Twitter feeds, Snapchat stories — so many entertainment sources that it can be hard to keep up with everything. There is a sense of entertainment overload in some ways because people are getting their entertainment from different platforms and not necessarily following feeds they are subscribed to on the platforms.

There’s a reason social media users follow feeds and what they want from those feeds is happiness. When you’re creating social media content, make sure it’s fun to watch or read and that will help you gain followers and keep them entertained as well.

Here are some ways to start increasing engagement on social media:

– Post frequently (but not TOO frequently)

– Post content that can be funny or witty

– Be social with your audience and the accounts you follow by liking, commenting on and sharing their posts.

– Be authentic. If it makes you happy, it will make others happy.

Social media is about having fun. If social media was all work and no play, social feeds would be very boring to look at. By following the tips above you’ll be sure to have an active social audience that wants more of your content.